Post by account_disabled on Jan 22, 2024 7:35:09 GMT
Behavior pattern In the depths. There are several elements that have a greater impact on our choice. such as our age. social status. Modeling behavior. however. requires a lot of data and you have to be able to compare it with real people. This is where the OCEAN model and Kosinski's research come back to the story. The Big Five. Openness Conscientiousness Extroversion Agreeableness and Neuroticism neuroticism. emotional stability because they are able to depict people's behavior better than the Gallup model. Let's look at an example. There are two people who look identical. Both men. years old. Both are married. have children. work at the same bank.
And read the same newspaper. However. they react Industry Email List differently to different messages. ocean model two men The OCEAN model of the user on the left says that he is conscientious and highly agreeable. but not extroverted. He is rational. he can put the social interest before his own. he pays attention to details. so it is worth showing him data. An ad about an electric car will have a much stronger effect on him. oceal model rationalist In contrast. for an extroverted person. attracting attention is much more important. for him an emotional message must be conveyed. A real muscle car with a strong. exhibitionist message fits perfectly.
Oceal model extrovert We show each of the two men a Ford. But from a completely different point of view. and what's more. what suits their personality and behavior better. Demographically. they are very similar. but behaviorally they are different. So if we can collect enough behavior based data about users. we can better profile them. The only question is how to access such data? This is where big data and data analysis come into play. Data collection and data purchase Kosinski's original model was fed by two sources. From questionnaires filled out by users from Facebook like data The latter was made private by Facebook.
And read the same newspaper. However. they react Industry Email List differently to different messages. ocean model two men The OCEAN model of the user on the left says that he is conscientious and highly agreeable. but not extroverted. He is rational. he can put the social interest before his own. he pays attention to details. so it is worth showing him data. An ad about an electric car will have a much stronger effect on him. oceal model rationalist In contrast. for an extroverted person. attracting attention is much more important. for him an emotional message must be conveyed. A real muscle car with a strong. exhibitionist message fits perfectly.
Oceal model extrovert We show each of the two men a Ford. But from a completely different point of view. and what's more. what suits their personality and behavior better. Demographically. they are very similar. but behaviorally they are different. So if we can collect enough behavior based data about users. we can better profile them. The only question is how to access such data? This is where big data and data analysis come into play. Data collection and data purchase Kosinski's original model was fed by two sources. From questionnaires filled out by users from Facebook like data The latter was made private by Facebook.